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Social Media Marketing Guide for newbies

Social media marketing is the process of gaining attention and web traffic through the social media sites. During this process, usually creative content to reach the masses through publicity from a third-party trusted source needs to be created in order for visitors to share the content of their interest with others and create a vicious stringed that would make business cover and go beyond the market audience intended. Every online marketer needs to have an ambition, a ادمین اینستاگرام product, a service and a cause to promote through the vast and overwhelming Web. If you already have those techniques defined mentally, then congratulations! That could be most likely hardest part of moving into the social media challenge, and from now on, every single effort will contribute to reach those goals efficiently and properly if you do not put the feet on the Social media Wizard status.

The Social media world is wide and more extensive than previously. It is a very strategic marketing platform that reaches different cultures, ages, religious beliefs, sexes, locations, interests and such, therefore it makes it the perfect vehicle to reach and target the right audience and achieve total success. Depends upon won’t value video games, for example, but only the people that video games is part of their interests. If you target male audience with ads of ladies high heel sandals available, maybe some of them would go and buy a pair or 2 for their girlfriends or wives, but a pair or 2 is not exactly the kind of impact you want to have. Therefore, you focus on certain group ages and certain other factors that cause some products, videos and news to go “viral”

First, we need to know the basic social media sites

Facebook
Holding more than 900 million users, if you’re already a Facebook user this might not be really new to you, but there are lots of features worth mentioning. You can create a dedicated business page and interact directly, and free, with your customers uploading free pictures, products and videos of the service you intend to provide or the product you are attempting to sell. That way, you can build a data base of people that will share your posts to their friends and therefore create the never ending stringed. Most of these social media sites have easily mobile integration so people whether it is a portable PC, a desktop, capsule or mobile phone get always linked to media in a fashion that you should take advantage of. People log in to Facebook, in different situation, while commuting, in the park, at home, at school, at work. Then you’re there, promoting your business for it to be displayed in the news for, and you would be there, constantly doing the mind trick game to the point that people will find something attractive and worth checking according to their interests. Many big enterprises like Starbucks, Microsoft, Apple, Rockstar, Pepsi etc. are doing the same, and it works perfectly!

Blogs
Blogs are an easy way for people to communicate in a semi-professional way when it comes to quality of content. Quality content is always the key to a good writing and therefore, a good blogging. There are many tumblr CMS (content management service) where you can get yours up and running for free within just 5 minutes, some of these are Tumblr, WordPress and probably the most intuitive one, Tumblr. One of the tricks here is knowing your audience, your market, who you are targeting and what you want to accomplish with that. Now this is du to some SEO or Search engine optimization knowledge, which is in other words, using the right keywords to rank – possible in search engines i. e. Google, Yahoo. It has to be related to your posts and at the same time, you have to make sure you use a keyword search tool to check the competition and number of search this given keyword has. The lowest the competition and highest number of searches it gets in a month, the more convenient for you. If you were to advertise your website holding a service of technical support chat, you it is fair to make the keywords very specific so people that need to find your service would find you first. It is, for example technical support for Windows, then you’ll have to include specific words, as going a little more straight to the point. Since the competition would be really high and Windows technical support is a wide content, you would focus and go further the precise services your product offers, therefore, adding additional keywords to go straight to the point would be the most successful way to do it and you would rank higher in search engines and folks would find your product easily. From “Technical Support Chat” to “Technical Support Chat for Windows 7 and XP” you can see how we are narrowing the concept of the service you offer making it more specific, detailed and then competition of support for mobile systems, cellphones, Apple computer, iphone, Windows Vista, Windows 8 and such, are left behind and those sites offering the services you’re not related to won’t steal your chances to be found for people that are merely looking for chat support for Windows 7 and XP. Once understood the keyword concept you can proceed and create content on a blog that you will find easy to find on search engines by including the right tags.

Then we have the Social media integration again in the blog space. There are many options to share the content of your blog. Many Content Manager Services like Tumblr have the social media buttons to share and like or dislike. You need to look for the specifications to allow them (in the rare case they are not empowered by default) so every post of yours would have the buttons for share on Tweeter, Google+, Facebook etc. and Reblog within the blogging network you are connected to. With great quality and eye catching content you are encouraging visitors to share your stories on other media sites like the ones mentioned above plus you sharing them and there you have outstanding chances to reach a larger audience.

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